White Label

The customer sees your brand. Throughline connects the experience underneath.

The same underlying product and ownership record, rendered under each partner. More than a logo swap — a configurable operating layer for the post-sale relationship.

White label

One ownership experience, presented as your brand.

Providers, administrators, OEMs, dealers, and lenders deliver the connected post-sale layer under their own brand — without building an ownership platform from scratch. The same infrastructure renders as each partner's experience.

Throughline infrastructure

One normalized ownership record — connected, evaluated, and ready to render under any partner.

Normalized protection records

  • Factory & powertrain warrantyCoverage
  • Vehicle service contractCoverage
  • Tire & wheel · GAPCoverage
  • Insurance declarationDocument
  • Service & maintenance historyTimeline
  • Open claim · tire & wheelClaim

Coverage relationships

DirectSupplementalOverlapGap

Intelligence layer. Evaluates the record and produces evidence-backed next steps.

Provider integrations

OEMAdministratorsLendersInsurersDealers
Illustrative concept
Aurelia
2027 Aurelia GT450

2027 Aurelia GT450

Atomic Silver · 14,286 mi

North Atlanta Aurelia

Recommended for you

Schedule your 15,000-mile service

Your GT450 is 714 miles from its next interval. This service is included in your maintenance plan.

Protection

6 active

Documents

Current

Renewals

42 days

Powered by ThroughlineIllustrative OEM concept · No affiliation

More than a logo swap

Throughline adapts to the partner's products, language, workflow, support model, customer relationship, and visual identity.

01

Brand-native experience

The partner keeps the trusted customer relationship.

02

Configurable workflows

Products, coverage, claims, service, support, and renewals adapt to each program.

03

Multi-channel deployment

Deploy through dealers, administrators, insurers, lenders, OEMs, and embedded partners.

04

Shared infrastructure

The platform remains consistent while each partner controls its own brand, products, workflows, and records.

What partners control

Configured per partner, not per template.

Each deployment adapts across identity, workflows, modules, tenant experiences, and channels.

01

Branding

Logo, color system, typography, imagery, and visual hierarchy render under each partner’s identity.

02

Workflow configuration

Coverage guidance, claim preparation, service routing, document requests, and renewal engagement adapt to each program.

03

Modules

Enable only the capabilities each partner needs — coverage, service, claims, documents, and renewals.

04

Tenant experiences

Owner, dealer, and provider experiences share one ownership record while remaining isolated per tenant.

05

Deployment channels

Deliver as a standalone portal, an embedded experience, or an API-connected platform.

06

Product naming & language

Terminology, support language, and product names match the partner’s customer relationship.

A private luxury automotive concept and additional partner examples are available on request during an enterprise conversation.

Keep the relationship connected.

See how Throughline can become the branded ownership layer behind your portfolio, protection product, or customer ecosystem.